WidgetClub

The idea for WidgetClub came from a personal struggle I experienced. Back in high school, I found comfort and confidence by personalizing my surroundings with things I loved.

Later, I noticed that many customization apps were too complicated for beginners. This inspired me to create a simple, user-friendly platform where anyone could easily customize their home screen. By focusing on simplicity and self-expression, I aimed to help others experience the same sense of joy and self-empowerment I felt back then.

1️⃣ Built and managed social media accounts
I personally created and managed Instagram and TikTok accounts to increase brand awareness and connect with potential users.

2️⃣ Wrote SEO-optimized articles
I focused on content marketing by writing SEO-friendly blog articles to drive organic traffic to the app's landing page.

3️⃣ Enhanced app review prompts
To increase app reviews and improve the app’s reputation, I optimized the timing and visibility of in-app review pop-ups.

4️⃣ Collaborated with illustrators
I partnered with illustrators to create original, collaborative themes and designs, offering users unique customization options.

5️⃣ Created and sourced key content
I personally designed illustrations for core customization content and sourced public domain images to expand the app’s content library.