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Testing product concept improving conversion rates

I'm hoping to leverage this community's expertise as I explore a new problem space:

Many applications and data entry forms have high abandonment rates. This leads to wasted effort and lost conversions for businesses.

Examples I've observed:

  1. Job applications abandoned 74% of the time by frontline workers due to length and complexity
  2. Insurance quote forms abandoned 40% of the time due to missing data like VINs and driver licenses
  3. Rental listings decay without updated info from real estate agents
  4. Loan brokers spend hours in manual work submitting forms to various partner sites

The root cause seems to be friction in data entry. Users struggle to complete lengthy, multi-page forms, not realizing those entries are going to waste as they are not actionable.

I'm looking to validate whether this problem resonates more broadly. Have you seen similar issues with forms and data entry in your businesses?

What other industries or specific use cases struggle with conversions due to difficult forms? I'd love any examples you can share.

My goal is to keep improving a solution I'm working on to streamline complex forms. But I need your help confirming and expanding on the core problem first.

Any insights you can offer would be hugely appreciated! Please reach out if you've faced similar challenges or know others who have.

Looking forward to learning from your experiences!

on February 8, 2024