My design workflow
These past few months I've had to re-brand a few projects, create and design new websites and logos. Of course, most of my time was promised in brainstorming and designing, so after all those long hours I've spent on Figma, I realize how useful the tool is which made me write this article.
Why I like figma
Everyone knows figma. Ever since I found out about it a few years ago, it's been a no-brainer - my photoshop days were over (thankfully) and I transitioned fully. It's fast, responsive, web-based and collaborative with my team.
Website design
Designing on figma helps me think visually without committing to anything. I can move things around, test spacing, experiment types - and nothing breaks live. Once I'm happy with how a page should look and feel, implementation becomes way faster.
The collab side is underrated too. I love working with my team and hearing out their ideas, so I tell them whatever they think of they can implement in a copy of my design in the same workspace, and then I compare all versions side to side.
Logo design
Vector work has come a long way in figma. This one is a bit of a pain as I tend to be a perfectionist and designing the perfect logo is a must. But damn, do the results speak for themselves. The most recent logo I made is actually a new logo for my company Evernomic, and I have to say I love it. Regardless of it looking good to me, there's much meaning behind it. Not everyone has to understand it, but I do.
Is it worth it?
Figma is free to start and the paid plans are reasonable once you need to branch out more. If you're a solo founder and care about how your product looks (and you should), figma deservers a place in your stack.
What do you use for design? Anything in the stack that's replaced a traditional tool?
