I am working on a tool that assists social media marketers with spend optimization.

I am working on a tool that assists social media marketers with spend optimization. A marketing person deals with allocating spend across multiple social media channels with varying conversion metrics, audience types, cost structure (CPC, CPM). The goal is to use historical data to show optimal media mix and bid prices for each channel. I would also like to add features for testing and optimizing creatives, surface audience high performing audiences and allocate away from poor performing audiences.

Curious to hear your thoughts about whether you would pay for this product.

I know facebook ads manager already has alot of these features but it is still a black box. I think having advanced insights and ability to optimize across the channel is something that hasn't been done well in the market. #idea-validation