Hermoso

Your marketing team, run from Claude, ChatGPT or Codex

Visit Website
September 15, 2026 Launched Hermoso: a marketing team you run from Claude, ChatGPT or Codex (830 tools over MCP)

Hi IH. I'm Andrew, building Hermoso.

The idea: most small teams cannot afford to do marketing well, and the AI agents they already use (Claude, ChatGPT, Codex, Cursor) had no way to actually run it. So Hermoso is a marketing team as an MCP server. Plug in your brand once, then say what you want done:

"Find the hooks my competitors are running, make three video ads in our brand with the same creator, post the best one to TikTok and Instagram tonight, and put $20 a day behind it on Meta."

That runs end to end. Inside:

  1. Research: the Meta, Google, LinkedIn and TikTok ad libraries plus organic TikTok, Instagram, YouTube and Reddit.

  2. Create: finished statics, carousels, UGC style video with a consistent creator, explainers, thumbnails, in your brand.

  3. Publish and schedule to 10 organic channels.

  4. Paid: build, read and adjust campaigns on 11 ad platforms. Everything is born paused; spend never turns on without an explicit yes.

  5. Loop: it reads results, answers comments and DMs, refills the calendar.

Where we are: launched this month, 830+ tools, first paying customers, and ChatGPT Ads is the main acquisition test right now (cheap signups, activation is the hard part). Free to start, you pay credits only for what you render.

Two things I learned building it that IH folks might like:

  • 800 tools is about 340K tokens per turn if you send the whole roster. We load a few core tools and let the model search for the rest. A typical turn went from 56 credits to 6.

  • Anything that spends money is created paused, and activation is the confirm gate. Agents are eager.

Site: hermoso.ai. npx hermoso for the CLI. Happy to answer anything.

Comment