Jehan Lalkaka

Hey, I'm the VP of Product Marketing at Ninety.io and write about growth, buyer behavior, and pipeline conversion at jehanlalkaka.com.

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Growth Stage
A monthly newsletter where I pick a B2B startup, interview their audience, and turn those insights into an evidence-backed growth plan.
Aug. 2026

Recent activity

SEO 3x'd my traffic. Signups dropped to zero. Here's what actually drives first customers in vertical SaaS.

Two founders told me my launch plan was unusable. I measured it — they were right.

8 months into building Switchly - I think I was positioning it wrong

How I priced AI credits: 1 credit = 1 AI action, £0.10 each, unlimited on top tier

The easiest way to create a growth plan for your B2B SaaS (read till the end)

The easiest way to create a growth plan for your B2B SaaS (read till the end)

The easiest way to create a growth plan for your B2B SaaS (read till the end)

How to retain revenue: 9 key moves for B2B startups

We bootstrapped our SAAS to $500k ARR in less than 2 years after failing two times, AMA!

I'd really appreciate some technical advice

I'd really appreciate some technical advice

I'd really appreciate some technical advice

I'd really appreciate some technical advice

I'd really appreciate some technical advice

Is it necessary to wait for a year for the first sale?

Is Substack the Media Future We Want?

Is Substack the Media Future We Want?

Anyone Else Having a Hard Time Following 'Best Practices'?

How I made $1,837 from one tweet without many followers or collecting emails (Thanks to IH)

How I made $1,837 from one tweet without many followers or collecting emails (Thanks to IH)