Frederik

Building a calm personal finance app focused on clarity instead of budgeting.
Learning in public and looking for honest feedback.

Recent activity

Onboarding benchmarks from real data across 464 SaaS products: median tour completion is 29%

I just launched RevPages – an SEO tool that finds your most profitable page opportunities - not just keywords

Stopped telling people to learn to code before building their first product/

97 days building an automated GitHub-idea newsletter — 72 subscribers, 0 revenue, here's everything I learned

From Local Plumbers to Dentists: I automated SEO blogging for 8 niches with Lovable. Roast my MVP.

An investor screenshotted my landing page and it did 4.5M views. It only netter me 1 paying subscriber

Your SaaS Homepage Isn't Confusing. You're Just Too Close to It to Notice the Problem

What do I do for saas SEO?

4 SEC Form D filings this week ($753M combined) — a free B2B buying-intent signal most people ignore

GSC and Bing impressions both dropped to ~0 within a day of each other. Crawling continued, no DNS/hosting changes on our end. Anyone

My billing worked. My expiry dates didn't. Here's why.

Nobody links to a SaaS landing page. So I'm testing the "free tool" play in public — here's the playbook + day-0 numbers

Nobody links to a SaaS landing page. So I'm testing the "free tool" play in public — here's the playbook + day-0 numbers

Nobody links to a SaaS landing page. So I'm testing the "free tool" play in public — here's the playbook + day-0 numbers

Before you build another feature, use this workflow

The hardest part isn't building anymore

I spent 3 months posting links on Reddit before I learned the platform doesn't work that way

30 days ago I posted here with $0 revenue. Here's what actually happened next.

After 200+ investor conversations, one thing surprised me

AI runs 70% of my distribution. The exact stack.