Kerri Reid

Building Formely - Learning a lot about completion, friction, and client experience along the way.

Products

Formely
Turns static PDFs into instantly fillable client experiences

Recent activity

How I Got 1,000 Reddit Karma in 3 Days (Data-Driven Growth Guide)

How I Found My First 10 Customers Hidden in Reddit Threads

How I Found My First 10 Customers Hidden in Reddit Threads

Why Indie Founders Fail: The Uncomfortable Truths Beyond "Build in Public"

Most users don’t churn — they just never finish

Most users don’t churn — they just never finish

Something I realised while looking at SaaS onboarding and digital products

The “Open → Do → Close” rule changed how I build tools

I Built a Tool to Find Reddit Leads for SaaS Founders (Because I Was Tired of Missing Opportunities)

My Free Micro SaaS Ideas Generator got Reddit silence but 19K views

My Free Micro SaaS Ideas Generator got Reddit silence but 19K views

I doubled my revenue by stopping marketing for 3 months

Building in public: I’m realizing most problems aren’t what they seem.

Why your customers are churning (hint: it's not missing features)

Post-launch lesson: traffic came, activation didn’t

Something I realised while looking at SaaS onboarding and digital products

Something I realised while looking at SaaS onboarding and digital products

How AI Changed Product-Market Fit for SaaS Companies in 2026

SaaS Growth Strategy:The Complete SaaS Founder Playbook for 2026

SaaS plateaus aren’t usually traffic problems.