Emma Leonhart

Founder of Topaz Computing

Recent activity

I sent 43 cold emails with my own tool. 17 replied. 1 paid. Here’s the unofficial launch.

I launched my first iPhone app and I’m stuck at 13 downloads. Roast my positioning.

I built a tool that takes 25% of the money it recovers — and $0 if it recovers nothing

I came up with a great idea for a solo Vibe Coding project, and I'm testing it out right now

You Don't Need Arcade. You're Launching Like a Ghost, and No Demo Tool Fixes That.

I gave away a tiny tool to car dealers for free. Here's what it taught me about distribution.

I came up with a great idea for a solo Vibe Coding project, and I'm testing it out right now

Built a Shopify app to stop small sellers from overselling across channels — looking for early feedback

Got our first paid customers from an unexpected channel

132 users, 3 current customers, and a renewal failure I should have prevented

641 downloads, 2 sales, and I still don't know why

I built a tool that takes 25% of the money it recovers — and $0 if it recovers nothing

My friend in med school kept complaining about NotebookLM, so I built the fix

Show IH: I launched a SaaS with no audience. Here's what happened in the first week.

I roasted 96 landing pages with AI this week. Here is what I'm changing.

Still no paying users. So I'm doing something different.

One week into my launch. Zero sales, but a couple of interesting numbers.

Drop your landing page URL. I'll use Ferguson to tell you why visitors might be leaving

My landing page was killing my sales and I didn't know it

My Landing Page obsession killed my SaaS product.